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DKSH caters to babies’ needs with quality baby care products from Dalin January 04, 2019


			
				DKSH caters to babies’ needs with quality baby care products from Dalin

DKSH, the leading Market Expansion Services provider with a focus on Asia, has signed an agreement with Kopas Kozmetik, a leading Turkish cosmetics and personal care products manufacturer, to drive growth of its Dalin baby care products in Malaysia and Brunei.

Media release

DKSH caters to babies’ needs with quality baby care products from Dalin

DKSH, the leading Market Expansion Services provider with a focus on Asia, has signed an agreement with Kopas Kozmetik, a leading Turkish cosmetics and personal care products manufacturer, to drive growth of its Dalin baby care products in Malaysia and Brunei.

Kuala Lumpur, Malaysia, January 4, 2019 – DKSH Business Unit Consumer Goods, the leading Market Expansion Services provider for Fast Moving Consumer Goods (FMCG) in Asia, has signed an agreement with Kopas Kozmetik, a market leader in the baby toiletries and depilatories segments in Turkey, to drive growth of its Dalin baby care products in Malaysia and Brunei.

 

DKSH will provide Market Expansion Services for four categories of Dalin products which include Dalin baby shampoo, Dalin hair and body wash, Dalin baby oil as well as Dalin children’s range of Kid’s Microphone hair and body wash and Kid’s Trophy hand foam soap.

 

Onur Ozyurt, General Manager and Board Member, Kopas Kozmetik, said: “Kopas Kozmetik has been in the cosmetics business for 44 years. Our business owns ten brands in baby care, personal care, beauty and house care categories. We are excited about this partnership because Malaysia is Kopas Kozmetik’s 22nd country with Dalin’s presence. We are confident that DKSH has a great infrastructural network and capillary distribution to support the growth of Kopas Kozmetik in the baby and kids personal care category.”

 

Chua Chong Hoon, Vice President, FMCG, DKSH Malaysia, said: “Dalin is an iconic brand of baby care products, known worldwide for its hypoallergenic and tear-free formula, which are clinically tested to be safe for babies. With our long-standing experience in the FMCG sector here, we continue to offer best-in-class service levels to bring a superior brand of baby care products to our local market.”