Tokyo, Japan, December 8, 2023 – DKSH’s Business Unit Technology has entered into an exclusive distribution agreement with AnalytikJena, a Germany-based scientific equipment manufacturer, for Biometra brand equipment. As part of this new partnership, DKSH will promote Biometra’s wide range of products. At the same time, DKSH will integrate products from AnalytikJena US (formerly known as UVP) into their product portfolio in Japan.
For more than 30 years, the Biometra thermal cycler series sold by AnalytikJena, which is indispensable for research in the field of genomics, has been used by many customers around the world for its superior PCR technology, contributing to research achievements in that field.
Frieder Meidert, General Manager of AnalytikJena Japan, commented: “For Analytik Jena, DKSH Market Expansion Services Japan is the perfect partner in the Japanese market. With their long history and strong reputation DKSH will help us to serve our customers in the best way and further increase our brand awareness all over the country”.
Yasuo Hayashi, Representative Director and President, DKSH Market Expansion Services Japan, added: “We are very honored to partner with AnalytikJena and to promote their professional Biometra brand in Japan. We will fully utilize our strong life science related capabilities to enable growth and strengthen brand awareness for Biometra brand of AnalytikJena in the Japanese market”.
