For the second consecutive year, DKSH Healthcare Business Unit is marking “Patient Purpose Day 2024” with a series of impactful initiatives across Asia dedicated to elder care. These programs, which include health screenings, educational workshops, and donation drives, aim to meet the needs of the aging population and promote healthy aging through community involvement and partnerships.
Singapore, October 8, 2024 – DKSH Healthcare Business Unit, a leading partner for healthcare companies seeking to grow their business in Asia and beyond, is excited to announce a series of initiatives across Asia in observance of its second annual “Patient Purpose Day 2024”. This year, the focus is on elder care, acknowledging the urgent requirement to support the region’s aging populations through collaborative community efforts.
DKSH’s Commitment to Elder Care in Asia
Given the rapidly aging population in APAC, elder care has emerged as a critical priority. By 2050, one in four individuals in the region is projected to be aged 60 or older.1 This demographic shift underscores the need to address both the physical and mental health needs faced by older adults. In line with this, DKSH is committed to playing a pivotal role toward enhancing the well-being of elderly communities, particularly in the key therapeutic areas of cardiovascular disease, diabetes management, ophthalmology, and respiratory care.
Observing the day not only embodies DKSH’s commitment to a patient-centric approach but also reflects the belief of DKSH’s workforce that their roles extend beyond their jobs, for the purpose of providing better healthcare for all. The objective is to reinforce solidarity and action to patient safety and well-being.
“This year, we turn our ‘Patient Purpose Day’ focus onto elder care, a topic that touches us all, regardless of our age. I have witnessed firsthand the challenges faced by older adults and their families. From dealing with sickness to navigating complex healthcare systems to coping with loneliness and isolation, the journey can be daunting. As an organization dedicated to enriching people’s lives by providing healthcare for all, DKSH Healthcare is committed to playing a pivotal role in supporting the needs of our aging population,” said Bijay Singh, Head of Business Unit Healthcare at DKSH.
“Patient Purpose Day 2024”: Regional Initiatives
To commemorate “Patient Purpose Day 2024”, DKSH Healthcare is launching impactful elder care initiatives across several markets. These programs are designed to offer practical support, enhance awareness, and promote healthy aging. They are being developed in collaboration with several clients and customer partners, including Abbott, Omron, and Alcon.
DKSH also aims to increase its overall monetary donation by 35% across markets this year, demonstrating its commitment to making a real difference in the lives of older adults.
1 Source: Aging Well in Asia: Asian Development Policy Report, https://www.adb.org/publications/asian-development-policy-report-2024?utm_source=blogs&utm_medium=referral&utm_campaign=adpr_2024&utm_content=day1-clog
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