Bangkok, Thailand, September 5, 2024 – DKSH Business Unit Technology enters a new exclusive partnership with Hygiena, a prominent provider of rapid microbial detection, monitoring, and identification solutions. Under this agreement, DKSH will offer comprehensive market analysis, marketing, sales, distribution, and after-sales services, ensuring Hygiena’s cutting-edge products reach key industries in Cambodia, Laos, and Myanmar.
Hygiena’s products, including the Adenosine Triphosphate (ATP) Cleaning Verification systems, are designed to support stringent hygiene standards and ensure safety across various sectors. This partnership aims to expand Hygiena’s market reach and reinforce its brand reputation by leveraging DKSH’s extensive local expertise and distribution network. DKSH’s services will cover key industries, including the food and beverage industry, healthcare facilities, the hospitality sector, pharmaceutical manufacturing, water quality testing, cosmetics and personal care industries, transportation and logistics, as well as educational institutions.
“We are thrilled to partner with DKSH to broaden our market reach in Cambodia, Laos, and Myanmar. DKSH’s proven track record and deep understanding of local markets make them the perfect partner for us,” said K. Surada Ketruang, Regional Sales Manager, SEA at Hygiena. “Together, we will deliver our innovative diagnostic solutions to a wider audience, ensuring safety and compliance across essential sectors.”
Julien Moret, General Manager, Laos, Cambodia, Myanmar and Strategic Initiatives at DKSH, commented: “This exclusive partnership with Hygiena aligns perfectly with our strategy to provide advanced technological solutions to our customers. By combining our market expertise and robust distribution network with Hygiena’s innovative products, we look forward to a successful partnership that will drive mutual growth and provide superior solutions to meet the evolving needs of our customers.”
