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Repositioning men’s health product in Taiwan

A manufacturer of men’s health products got help from DKSH to reposition one of its products in the Taiwanese market and reach more consumers.

Business Units

Healthcare

Business Lines

OTC and Consumer Health

Markets

Taiwan

The company is a manufacturer of men’s health products and androgen deficiency treatments in Taiwan. Androgen deficiency means the body has low levels of male sex hormones, particularly testosterone. These hormones are needed for growth, reproduction and well-being.

Repositioning men’s health product in Taiwan